MAKING MARKETING
STRATEGIC

Cornerstone Advisors Research Report

Cornerstone Advisors’ research report, “Making Marketing Strategic” — based on a survey of senior financial institution executives and interviews with Chief Marketing Officers — provides actionable guidance for elevating the strategic influence of bank marketing departments.

You’ll learn:

• What distinguishes high-impact marketing organizations from the rest
• The five habits of strategic marketing influencers
• Recommendations from conversations with high-impact Chief Marketing Officers

The report is available now, at no cost, compliments of Vya.