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Connect with consumers through targeted, localized email campaigns.
When you can localize your email marketing efforts based on the needs and lifestyles of individual markets, you have an incredibly powerful tool. But localization often sounds better in theory than in practice. To do it effectively requires a great deal of time, attention and focus. Our email systems can help simplify this process, and connect with consumers.
At Vya, we understand local marketing challenges. We understand that what you really need is a system that simplifies a complicated process – one that makes it easy to deliver a level of autonomy to local markets while maintaining corporate oversight; one that provides engaging, relevant and effective marketing materials and resources with the necessary support to encourage adoption and use in local markets.
That’s why we have built an intuitive, truly integrated marketing resource management tool backed by a powerful team of people. We are dedicated to working closely with your team to understand your unique needs and systems. Then, we take that knowledge and understanding to deliver a system that simplifies your workflow, creates efficiencies and drives consistency across all of your localized marketing efforts.
Please take a moment to learn more about each of our marketing resource management systems below, and how our team is dedicated to creating order and simplicity in a space that is filled with complication.
Reach local audiences with customized email campaigns
Easily share messages and news on local events, sales and messaging with Vya’s simplified email. One powerful tool gives you the ability to manage, automate and customize your entire email-based marketing programs with a few keystrokes. Whether it is a weekly email blast to your entire email list, multi-draft campaigns to specific segments or fully automated email responses, Vya email systems can help create more consistency and better management of this critical marketing channel.
Best of all, Vya’s simplified email is built for localization, giving your local marketing teams an intuitive interface and easy-to-use tools to customize messaging, selected targeted email lists, even access pre-populated content to personalize messages by location, region or audience.
You can easily upload templates, or have the Vya team create and load digital templates for virtually any ongoing email marketing program, such as e-newsletters, promotions, loyalty campaigns, drip campaigns, events, sales, and more.
Vya can also help you handle full email distribution, including cleaning up data lists and ensuring all compliance regulations, such as CASL, are met.
