Reaching consumers and standing out from competitors are big challenges for any marketer. Add in franchisees where corporate marketers don’t always have control, and that challenge starts to feel even bigger.
How can marketers empower franchisees to reach consumers, stand out from competitors and share consistent and branded messages – without overwhelming their workload? By building a strong, trusted relationship with franchisees. That process can be simpler than you would think, too.
This white paper outlines three simple steps that unlock the power of local franchisees to connect with local customers and help drive sales:
Step 1: Keep it Simple and Relevant
Step 2: Let Data Paint a Picture
Step 3: Empower them with Access, Resources
Click here to read the white paper.